LOL. DDRX is simply amazing. I was tempted to short it a couple of months ago simply due to the incredible rise, but it's held its own and is still painting highs. Unbelievable.
I doubt we'll see that from AHFP, but if we could just get some substantial increasing revenues from all the new retail outlets, and maybe even add a few cents in positive earnings and cash flow, and we could easily see a nice rise from here in the next quarter or two.
I agree, though, the environment for premium products is just plain poor right now. I wanted to buy something from AHFP just to say that I'd tried the product, and I can't find anything on the site that will fit my budget. AHFP has the right idea in trying to corner a market and build a brand in the high-end cheese category, but it's certainly a tough time to try to build market penetration. I'm hopeful that we'll see some progress due to Holiday sales that may get AHFP some good recognition and brand awareness.