GREEN paint related products are very popular right now and theres NOTHING like Winning Colours... If you believe that people will love this stuff when they discover/use it, then you should be able to FORESEE what massive exposure will bring, in time... This company does not push junk, the products are the real deal and when the rockstars of the industry get behind it, you should be able to put 2+2 together.
My posting contains many opinions. So please do your own research and validation.