NeoMedia Technologies, Inc (NEOM)

[Midlife Fling]

That's what I like, Personalizit, an open mind.

I am working on a new product introduction right now. This is a simple, household product. We finally have gotten it named, trademarked, labeled, formulated, produced, bottled, shipped, through customs and legal, and into limited distribution in SF and So Cal. And that's just the product. I haven't even gotten into the work involved in developing ad campaigns, PR approaches, displays, and product placements. It is now year 5 and we're still "piloting." And this is just one little product, not a whole new industry (I cannot stress the latter point enough).

But don't let reality influence your opinion...
M