Their release was concise, to the point, and above all informative. A number of issues that were raised amongst investors of Artfest, were answered. Professionally written, if one will.
The overall sketch to the news was a layout to the company's plans. Investors are informed that this is the schedule that management will follow in securing value for the company.
ie. The CSD and Studio acquisitions, respectfully.
They clearly explained why it is that these deals are taking some time to finalize. Shareholders expect quality, not quantity. They are not shopping around at bulk barn for partners, but as it was emphasized in the release, multi-million dollar companies.
***Two new major events to consider***
The company has realized that following the sale of stock from a former insider their outstanding has increased. Having no control over those circumstances what they propose to potentially do is return these shares to the treasury by buying them back or otherwise engaging in a stock re-purchase program. This will not only reduce the outstanding and float count(s), but increase valuation as well. The company seems to be fully aware of the advantages of such an event and therefore they have favored releasing such a statement.
The roll up. Ever since their first release outlining this pursuit, management has fed investors consistent updates pertaining to the status of this effort. Currently, they have indeed targeted a multi-million dollar company to enhance Artfest's value. If one is to measure the value that an acquisition such as CSD brings the company -- imagine what several of those will add. And remember, this candidate directly relates to their media component, something that will attribute pleasantly with this recording studio, which they are also acquiring.
Above all, this is what makes Artfest press stand out -- management's objectives involve securing the best financing options available -- available, not available to them is specifically how they phrased it. The best available out there is ultimately private financing. This is what will ensure Artfest grows, develops, and expands, being supplied the needed capital, as shareholder value appreciates.
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