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Re: golfman8042 post# 427

Wednesday, 06/30/2004 1:30:50 PM

Wednesday, June 30, 2004 1:30:50 PM

Post# of 29435
golfman8042: no customers??

The two programs (i.e. ENC & myclub) will be building a potential customer base for the core product. As a lot of us have noticed.....HSA's are a hot topic. I think it is a major mistake to not have a website established to provide HSA information, quotes, on-line signup, ect. It takes a few months for all the web crawlers to start associating a web site to key word searches. An option to help speed up the process is by paying for hits. An example is Google ADWORDS.
They may even consider this option on a temporary basis until their website and HSA start showing up near the top of the search lists.

It is a fact that thousands of potential HSA customers are searching for information and potential companies to help them setup a HSA program. Someone has a closed mind if they think the only way to market their product is through sales reps.

You say no customers......... how about the all fifty states via the internet. With a well designed wesite ready to educate the consumer or groups on HSA's and online HSA account creation & administration for the user/groups, the potential for a larger customer base and another source of revenue stream could be very big. The competition has already took the lead on this avenue. Why FLCR has sit on this with no action since their PR in February has me wondering if the CEO really understands the power of the internet.

This HSA site that I am suggesting could be a separate site just like myclub and ENC. The main FLCR site could be changed show the relationships of each business unit.

Anyway.....enough wind. I may be boring a few with my thoughts. I hope we hear something positive soon!

Have a good day!

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