Celsius Holdings Inc (CELH)

[mullimatt]

That's the point I was trying to make :)

Each case has to be assessed on an individual basis. Who knows the reasons behind the way deals are set up? There is obviously some sort of demand for this product in the middle east, otherwise this deal would not have even manifested.

Further, did anyone read this part?

Stephen C. Haley agrees, as a shareholder and/or as a member of the Board of Directors of Celsius Inc. to vote for the affirmation or appointment of a member of the J & G organization or their designee, as member of the Board of Directors of the Celsius Holdings, Inc.

Now, why would J&G want to become a board member? Hmmm... perhaps a vested interest in the long-term growth of this company?

This indicates to me that we don't have to worry about the diluted shares ending up in the float. It appears that J&G will be holding on to those shares for some time.