NFLX...
IMO NFLX tomorrow has a very good chance of trading exactly like TASR did today.
NFLX service is wonderful...(I use the service, and almost everyone on my street uses it too), and it takes the hassle out of renting and returning DVDs. From the Street.com article today about Blockbuster.. "...(Blockbuster)...terrible service, mistreatment of customers, abysmally long lines, poor help and an overall sense that renting a movie at Blockbuster is like having root canal without anesthesia."
I have to agree with their comments about Blockbuster, and IMO if Blockbuster rental numbers are down, it is because their former customers are now using Netflix.
Several times in the past when Blockbuster and Walmart stated they would be starting online DVD rental services, NFLX traded lower due to that news. However, IMO duplicating the NFLX model and having loyal NFLX customers switch services won't be that easy to do.
I don't know what a "logical" shareprice for NFLX should be... but IMO with a small float (even after the split), which is heavily shorted it would seem this might "fuel" the NFLX share price to much higher levels.