Biotech Values

[DewDiligence]

Since I doubt that THRM’s device does
much of anything anywhere, it follows
that I doubt it does much for lips. Which
doesn’t mean people won’t want to try it.

http://biz.yahoo.com/prnews/070626/aqtu037.html?.v=20

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THRM Introduces Lips by Thermage™, a New Non-Invasive Aesthetic Procedure for Lips

Tuesday June 26, 8:00 am ET

Offering consumers fuller, more defined looking lips without injections

HAYWARD, Calif., June 26 /PRNewswire-FirstCall/ -- Thermage, Inc. (Nasdaq: THRM ) today announced the introduction of Lips by Thermage™, a new non-invasive procedure to help smooth and tighten skin for fuller, more defined looking lips and decreased fine lines. The procedure is the latest in a suite of procedures under the Body by Thermage™ umbrella and is a non-invasive alternative to the many surgical and injectable options available on the market today.

"Thermage is a great option for those patients seeking younger, fuller, more defined looking lips without having an injection," said Maxine Tabas, M.D. of Orlando, FL.

Lip treatments appear to be a sizeable market opportunity based on the growth of fillers over the past several years. According to Medical Insight, Inc., overall filler revenue grew 35% in 2006. Additionally, treatment of lips with fillers increased by approximately 20,000 procedures in 2006, according to the American Society for Aesthetic Plastic Surgery.

"Lips by Thermage is another important step for Thermage in providing our customers with the latest procedures to address their patients' needs," said Stephen J. Fanning, president and chief executive officer at Thermage. "This new procedure will provide patients with a cosmetic lip treatment option without the fear of injections or surgery."

The procedure uses a 1.5cm2 ThermaTip™ ST treatment tip, which is specifically designed to treat smaller areas, such as the skin above the upper lip. During clinical evaluations, patients found their lips had a fuller and more defined appearance, fine lines and wrinkles were diminished, and the skin above their lips was smoother and softer.

Dr. Tabas added, "My patients who have had this procedure no longer complain about their lipstick running and have actually found it easier to apply lip liner." [LOL]

Lips by Thermage, like all Body by Thermage procedures, uses a unique monopolar capacitive radiofrequency technology to stimulate and tighten existing collagen as well as promote new collagen growth. Patients benefit from a single treatment with no downtime. Results are natural looking, subtle and improve over a period of two to six months.

About Thermage, Inc.

Thermage's innovative technology provides a unique non-invasive procedure to tighten and contour skin, greatly expanding the aesthetic applications physicians can offer to the booming "anti-aging" market. The company commercially launched its flagship ThermaCool® system in 2002 when it received clearance from the U.S. Food & Drug Administration. Today, the ThermaCool system is available in 80 countries; nearly 400,000 patients have been treated with Thermage and approximately 2,000 dermatologists, plastic surgeons and other cosmetic physicians are using the Thermage procedure worldwide. For more information about Thermage, call 1-510-259-7117 or log on to http://www.thermage.com.
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