The facts can discourage or encourage. I try to stick with the facts and pay attention to the potential. The hype pumps people into holding and buying.
I'm holding because I believe that this undervalued. Gambling on something coming together.
What's worse- the facts (even if they are negative) and the market doing what it will based on those facts?
or-
Getting warm and fuzzy on speculation; convincing ourselves of things that aren't- only things that may be? This may create an uptick and excitement but it's short lived and not based on anything substantial
I like good sound business and that type of business is what it will take to move this up into something solid and legit.