What I'm trying to say in that table is that if RSHN had sales of 50 million and if the market evaluated RSHN at the same Price/Sales ratio as JSDA then RSHN would be priced at .095. If RSHN were evaluated like HANS the price would be .054, etc. Even if we were evaluated at a lower P/S of 2 which is a decent multiple for a beverage company then the price for RSHN should be .022, which is a lot higher, of course, than .0004.
Note that Jones Soda is projected to have sales of $53 million this year and they have a market cap of $455 million and RSHN has a market cap if $2-3 million. We are not in the same league but there is a lot of room for price appreciation here.
There are many other considerations that help set the price as Chrispy and others have pointed out.
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