AI Overview
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Seven Arts Entertainment has partnered with Crusher Films, headed by Max Zell, to co-produce a new live-action franchise starring WWE wrestler Adam Scherr. Crusher Films is raising up to $50 million for the project, which includes plans for sequels, action figures, video games, and a restaurant chain based on the franchise. Seven Arts will contribute resources like Atlanta-area locations, personnel, and access to Georgia's film tax credits, as well as help develop the soundtrack.
Key Details of the Partnership
Collaboration: Seven Arts Entertainment and Crusher Films are co-producing a new live-action project.
Star: The franchise will star WWE wrestler Adam Scherr.
Funding: Crusher Films is raising up to $50 million to finance the project.
Franchise Development: The partnership aims to create a host of licensable properties beyond the film, including action figures, video games, and a restaurant chain.
Seven Arts' Role: Seven Arts will provide access to resources in Atlanta, help develop the soundtrack, and leverage Georgia's film tax credits.
Background of Crusher Films: Crusher Films is led by Max Zell, a producer with credits on films like "Code 8" and documentaries.
Previous Seven Arts Agreements: A separate Lionsgate Output Agreement was recently reassigned to Starz following Lionsgate's restructuring, which Seven Arts will leverage in relation to the new franchise.