" On the note of supporting athletes holistically, we are also exploring the development of a utility-based digital token as a future tool to strengthen the athlete community. The token is envisioned as a means for fans to engage more directly with fighters, access exclusive experiences, and support welfare-focused initiatives, including education, recovery, and, where appropriate, advocacy resources for athletes. This concept is rooted in transparency, ethical alignment, and non-speculative community participation. By aligning incentives with meaningful progress, this model aims to foster a stronger, more resilient ecosystem for the entire combat sports world. M2MMA focuses on real, measurable improvements in athlete care. We actively highlight our fighters’ journeys and use each event to reinforce the message: combat sports can be both thrilling and ethical." https://www.linkedin.com/pulse/cost-clicks-why-combat-sports-must-reject-quick-thrills-chris-cannon-jihjc?utm_source=share&utm_medium=member_ios&utm_campaign=share_via
___________________________________________________________________ *** Yes, its time to make money ***