Smoothie King boasts most quarterly openings in 6 years
The company opened its first units in Delaware and New Hampshire last quarter and is significantly expanding its presence inColorado.
Published Oct. 17, 2024
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* Smoothie King opened 28 stores in Q3 2024, its largest number of new units in a quarter in six years and the second highest in its history, the company said in a press release Wednesday.
* The brand also signed 38 store commitments across 12 states, equivalent to a roughly 3% increase on its roughly 1,200-unit system.
* The new openings and commitments included two new market entries — Delaware and New Hampshire — as well significant expansion of its Colorado presence and the resumption of development in Austin, Texas, after a three-year growth hiatus.
* Some of the brand’s success may be due to menu changes.