Heh Look, I want to believe that better times are ahead, but they really dug themselves a pretty deep hole with the convertible financing deal they signed which is sort of keeping a lid on the share price and by all appearances, these financiers are also the ones shorting....no hard proof but it certainly makes sense.
The only other thing I have to add, further to your quote from 2020, this VP at the time on the CC, Tracy Kinjerski left Avid in Jan 2020....I realize employees leave companies for a variety of reasons, but if you are the one touting this future growth and are optimistic and excited about the growth prospects.....why leave??????