e.Digital Corporation (fka EDIG)

[Tinroad]

Nathan, strictly IMHO, Gateway went with an EDIG off the shelf JB design for several compelling commercial reasons: they needed a design that was technically competent to go head to head with the market leaders; they needed a mature design able to be produced in time for the holiday buyers; they needed a design that could easily be adapted to current DRM standards accompanying the proliferation of legal downloads; they needed a design that would differentiate them from their rivals at Dell; most importantly, they needed an economically efficient design that could contribute the most bang for the buck, both to consumers and to their bottom line.

Gateway is effectively betting the company on their move into CE products beyond computers (see CNN today - http://money.cnn.com/2003/11/12/technology/techinvestor/hellweg/ ). The fact that they selected EDIG's design speaks volumes with regards to our ability to compete in a crowded marketplace.