re marketing Macs to colleges
But, thanks for posting this, it is good news. I've said before that Apple should heavily target college campus computer centers. Now that they can dual boot, they have a big advantage - and they should 'sell' that advantage. On my recent college visits, I would see libraries and computer labs filled with both Wintel and Macs. If the schools started a replacement program with dual-boot Macs, they could probably have less computers overall, since you would not need to slice-and-dice between the two types. Any overflow of Win/Mac/Win ratio could be handled by the dual boot.
When I was in school, the labs were full of DECs. The move to Windows for serious use in business was made, in my view, by NT installations on campus leading to class after class of graduates with NT expertise (installation, configuration, troubleshooting, management, application selection). When your new hires know NT, guess what you end up finding incentives to install?
To the extent Apple can pull the same trick with MacOS X, it should fight to do so. I think the university is the place where the business battle (servers, high-end desktops) really begins.
Hell, I bought AAPL originally on this theory, but Apple's enterprise marketing is teh sukk.
Take care,
--Tex.
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