CEO OF AB went on CBS Morning show.
Danced around the question, "was this move to celebrate Dylan's one year anniversary "as a woman" something you'd do again. He tried to walk away from the question by laying the blame on the boycotters, how they are hurting brewery workers, farmers, drivers, merchandisers and salesmen.
No one or side was happy with his very rehersed appearance.
He went to Harvard for his MBA. I didn't but I know no one ever won playing both sides.
He should have said, "we support LBGTQ folks but clearly this was a knucklehead decision on our part. Our customers are not interested in this stuff in their face and losing $20B of market cap puts a fine point on that. We get it."
If he can't say something like that, he should just stay in the C Suite because he is only continuing to piss off beer drinkers with evasive talk lacking honesty and conviction.