Evercore Holdings Inc (EVHO)

[TucsonPhil]

I am here watching all of the inadvertent pumpers who have been fooled into buying this, through glossy company news releases. At this point, my money is gone, so I am just here for entertainment, as I watch the gullible cheerleaders, who cheerfully follow, as the share price continues its downward trend, and I reflect on how I was once starry-eyed about the potential of this company. They missed the opportunity to make it big with Kona, then pretty much abandoned the energy drinks, in favor of lemonade. LEMONADE! The lemonade is decent, but until, and if, they come out with an alcoholic version, I do not see it doing much. Price point is way too high, as many have noted that you can pick up a huge can of Arizona ice tea for 99¢. Maybe, a huge Walmart following will come, and prove me wrong, but it is down another 30%, since I got out, so I am thankful for that at least. Good luck to the faithful, but do your due diligence and compare the reports filed with SEC, with the news releases.