It did go up during the middle of the day as some traders exited their positions then dropped towards the end of the day to set up next week options.... remember, July 4, the exchanges are closed so there are only 4 days for traders to make their move next week....the price of coop will settle around the 37 dollar level so that the premiums for the July 8 call strike will be "juicy"...then, next week, about wednesday or thursday they will drop it below 37 again to wipe out call option buyers at the 37 dollar strike....the game goes on and on with options.... MM offer good premiums to sell calls, retail options traders buy these calls, then get "wiped out" when the MM take the stock below the 37 strike and keep the buyers money....Lodas