I liked how he said they have a very busy schedule lined up as far as road shows and promotional opportunities to get SHWZ in front of the right institutional crowds.
It was pointless to spend time on this prior to the CSE listing because it was 99% retail. Now that institutions can buy the stock Dye & Co. need to get the word out and start getting the Schwazze name out there and make these institutions keenly aware of how undervalued this company is presently.