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Tuesday, 03/22/2022 9:31:25 AM

Tuesday, March 22, 2022 9:31:25 AM

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Else Nutrition Launches Toddler Omega Complete & Balanced That Will Sell First on Amazon.com & Elsenutrition.com in the Coming Weeks, Followed by Retail Distribution - 03/22/2022 7:00:00 AM


VANCOUVER, British Columbia, March 22, 2022 (GLOBE NEWSWIRE) -- ELSE NUTRITION HOLDINGS INC. (BABY) (BABYF) (0YL.F) ("Else" or the "Company") the Plant-Based baby, toddler and children nutrition company, is pleased to announce that is it set to launch Else™ Toddler Omega complete & balanced nutrition drink in the coming weeks on Amazon.com and soon after on the Company’s e-store. This will be followed by retail distribution in select retail outlets.

Following the success of strong market response to its Organic Plant-Based Complete Nutrition for Toddlers, the Company has formulated Else™ Toddler Omega, its first toddler product to have added Omega 3 and Omega 6 fatty acids that support brain and eye development, designed to optimize essential proteins, making it complete and balanced.

“We’re thrilled to build on the success of our flagship Organic Toddler product, with a new offering that addresses a larger audience. We’re continually innovating to respond to customers’ requests and pediatricians’ expectations, and this offering is expected to further expand the size and growth rate of our Toddler-targeted business,” said Hamutal Yitzhak, CEO & Co-Founder of Else Nutrition.

With essential Omega 3 & 6 for brain development, high quality Plant-Based protein from almonds, buckwheat and supplemented with additional free amino acids and over 20+ vitamins and minerals, Else™ Toddler Omega is a complete and balanced plant-based, clean-label, non-GMO, soy-free, gluten-free, non-organic nutritional drink for toddlers aged 12-36 months. It is designed to support a toddler’s growth and development, as well as promote natural digestion, through its combination of whole food ingredients: almond, buckwheat, and tapioca.

The new product will be offered in 22oz powder cans at a price of $29, to address a wider target market and to maximize its reach. It will be available in multiple formats (single, 2-pack and 4-pack). The product has also received the Clean Label Purity Award Certification, attesting to its quality for meeting the rigorous standards of the Clean Label Projects, which tests products for over 400 impurities including heavy metals, pesticides, and many other contaminants.

Patiently,

Roger