Simplicity Esports and Gaming Co (WINR)

[namah sivaya]

I thought I’d share a little dd I have accumulated. I hope this is useful.

With the S1 filed maybe the ball is going to get rolling here so here are the things I feel are significant for WINR. There may be more but this is what I have at hand. This all is in addition to the obvious things; ie. the share structure(float), insider ownership of 30%+, the fact that Jed and Roman have been taking only stock as a salary since this has been public, not to mention esports is a whole new industry being created. The revenue progress at Simplicity exemplifies this. From University and colleges giving scholarships to esports athletes and also offering majors in esports. High schools around the country are now starting to offer esports as a varsity sport. Rumors the Olympics will add esports soon also. Major brands now spending huge sums advertising to the esports demographic.

Here is a list of items plus an article to back it up…

1. League of Legends franchise value. Based on last sale 32.5M 3x WINR mkt cap… https://www.reuters.com/article/esports-lol-schalke04-teambds/schalke-04-sell-lec-slot-to-team-bds-for-3154m-idUSFLM6CYxq3

2. Suitors snooping around… https://maisesports.com.br/lol-simplicity-negocia-parte-da-franquia-do-flamengo-no-cblol-afirma-site/

3. Reality show with Motorola using Flamengo Esports https://cointelegraph.com.br/news/motorola-will-perform-the-first-reality-gamer-in-brazil-with-league-of-legends-wild-rift

4. Using gaming PCs not in use to Mine Ethereum essentially insuring WINR producing revenue 24/7/365. https://www.globenewswire.com/en/news-release/2021/06/11/2246017/0/en/Simplicity-Esports-and-Gaming-Company-to-Mine-Crypto-Currency-Using-Gaming-PCs.html

5. Flamengo has largest social media presence… https://www.globenewswire.com/en/news-release/2021/02/08/2171583/0/en/Simplicity-Esports-and-Gaming-Company-Subsidiary-Flamengo-Esports-named-as-top-ten-most-tweeted-about-Esports-Team-worldwide-in-2020.html

6. Online tournaments. Popularity of Flamengo
https://www.streetinsider.com/Globe+Newswire/Simplicity+Esports+and+Gaming+Company+Expands+its+Online+Tournaments+from+the+U.S.+to+its+1.8+Million+Flamengo+Esports+Social+Media+Followers+in+Brazil/16955343.html

7. Content deal with ESTV https://esportsinsider.com/2021/08/simplicity-esports-secures-joint-venture-with-estv/

8. Most SM engagement in North America.

📲🔴⚫ @Flamengo, american sport team with the highest engagement on #instagram ever!!!

👉 Since its first post in 2012, had a total of 1,41 billions of interactions

2.@warriors 1,30bn

3.@Lakers 1,23bn pic.twitter.com/zC8hyaeI8i

— Deportes&Finanzas® (@DeporFinanzas) April 30, 2021

9. NFTs with Flamengo https://www.globenewswire.com/en/news-release/2021/09/15/2297689/0/en/Simplicity-Esports-Announces-the-Launch-of-the-Flamengo-Esports-NFT-Inaugural-Collection.html

10. Renegotiated leases during pandemic to % do gross rather than fixed rent. Insuring cash flow positive much earlier. https://www.globest.com/2021/04/06/simplicity-esports-uses-percentage-rent-leases-for-expansion-strategy/?slreturn=20210902201622

11. Increasing expansion plans from 15 centers to 45 in less than 24 months. https://www.globenewswire.com/en/news-release/2021/05/24/2234916/0/en/Simplicity-Esports-and-Gaming-Company-Updates-Expansion-of-its-Esports-Gaming-Center-Footprint.html

12. Franchise interest https://www.globenewswire.com/en/news-release/2021/03/22/2197007/0/en/Simplicity-Esports-and-Gaming-Company-Receives-Record-Number-of-Applications-to-Purchase-New-Franchise-Gaming-Center-Territories.html

13. Supplement deal with Advanced paying $1000 monthly per store https://ir.ggsimplicity.com/news-events/press-releases/detail/83/simplicity-esports-signs-two-year-exclusive-retail

14. Sponsorship deals with Flamengo… https://esportsinsider.com/2020/12/simplicity-esports-redragon-flamengo-esports/

15. Deal with AMC unsure what it is… https://www.esportsinsider.com/2020/06/simplicity-esports-amc-networks/

16. After seeing PlayLive’s 44 franchises numbers for a year during pandemic they bought the 16 best performing centers to make them corporate to capture 100% of revenues rather than franchise fee of 1.5%.

17. WINRBET.com plans for Gambling in Brazil according to… https://codyluongo.medium.com/report-simplicity-esports-eyes-betting-expansion-814bcb27ffcb