It’s tough. I enjoy being both critical and optimistic. It’s a challenge sometimes to view both sides of the coin simultaneously. I don’t think this is necessarily the time to sell. Because if this international deal actually does have legs, it could be huge. And of course, any potential dealings Kona has prepared for post-S1.
I do believe it should be expected to have setbacks for a startup like Kona. My plan was always to give them until 2026 as an investor. For my own reasons based on comparisons I did a few years ago with timelines for other beverage companies that I thought were decent comparisons/aspirations for kona.