Shopify runs e-commerce websites for thousands of companies, from national companies like Kraft Heinz (NASDAQ:KHC) to Lindt Chocolates (OTCMKTS:LDSVF), to mom-and-pop stores. And there are two reasons for their massive success.
Firstly, Shopify is cheap and fast. For just $29 per month, a merchant can create and host an e-commerce website on Shopify within minutes. Credit card processing fees come to only 2.9% + 30 cents. That’s far lower than Amazon’s 6-20% merchant take rate. Secondly, Shopify allows companies to “own” their stores. Users visiting a Shopify site won’t get shown competitor products, unlike on Amazon or eBay.
These reasons have fueled Shopify’s amazing growth. Analysts expect revenues to jump 65% in 2020, and another 100% by 2022. Move aside, Amazon. Small merchants are fighting back with the help of Shopify’s technology. All of these factors add up to make it easily one of the best tech stocks to buy today.