Entercom Communications Corp. (ETM)

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Twitch Inks Deal to Livestream Entercom’s Sports Radio Talk Shows as Video Simulcasts (EXCLUSIVE)

https://variety.com/2020/digital/news/twitch-entercom-sports-radio-talk-video-1234708114/

Sports radio talk shows, long a staple of AM/FM dials, are coming to Twitch — in the form of live, interactive video broadcasts.

In the first deal of its kind, Amazon-owned Twitch will distribute video simulcasts of top sports talk programs from radio broadcaster and audio streamer Entercom Communications.

Under the agreement, Twitch initially will livestream Entercom’s Radio.com Sports stations from six markets across the U.S. on dedicated branded station channels: Boston’s WEEI, New York’s WFAN 101.9 FM/660 AM, Dallas’ 105.3 The Fan, Chicago’s 670 The Score, Atlanta’s 92.9 The Game and Detroit’s 97.1 The Ticket.

Of course, right now, the sports industry overall is suffering because of COVID-19 shutdowns. In April, Entercom told investors it expects to see continued revenue decline for sports stations as the result of the suspension of the NHL and NBA seasons and the delay of Major League Baseball’s 2020 season. That will be largely offset by the pro-rata reduction of Entercom’s play-by-play sports rights fees.