If you read between the lines, the "production" is exclusively for one customer, Generex as per contract. I highly doubt this "new beverage" is for the general public since they have no "real" distributors. The east/west coast distributors announced recently are suspect, since they failed to provide any names. Furthermore, if this is a "new" beverage, you would expect them to announce availability on USMJ website soon. No such announcement in today's PR.