ALMI traditionally has their runups in the March/April time frame (after the spring thaw)
It would be nice to see $3.00 for Christmas, but I don't expect it until the second quarter of next year.
The way I see it working is that ALMI negotiates what they consider as a fair price. When Natural is spun off, they open new markets, and negotiate a sale price to the market (a middle man role) the difference between the ALMI fair market price and the natural negotiated price is natural's profit.
This works well if Natural maintains a sole distributorship of the clay.