Carrefour S.A. (CRRFY)

[Rvalle]

Potential alliance between Carrefour and Casino


Financial analysts received yesterday an information concerning a possible alliance between the Carrefour group and the Casino group. It was rumored that this alliance was initiated by Carrefour CEO Alexandre Bompard. Bompard, always trying to find new strategies and solutions to the group’s many problems, is also said to be heavily influenced by BRF CEO and Carrefour major shareholder Abilio Diniz.


An article recently published on Brazilian business website Valor (http://www.valor.com.br/empresas/5351367/carrefour-sonda-casino-sobre-fusao) raises several questions. Financial analysts know for sure that while Bompard has a knack for PR, he is also a poor market strategist. Between an undefined business model and a well-structured business model, the choice seems obvious.

Potential investors and buyers were not fooled for a second and have already chosen the proven model.