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Re: Agent1107 post# 208004

Wednesday, 10/04/2006 5:09:45 PM

Wednesday, October 04, 2006 5:09:45 PM

Post# of 286611
That would be a bad move IMO. Even if the cases aren't moving off the shelves people are walking by and seeing them there. Kind of like mini billboard advertising. If they see them in CC then see advertising they may be more inclined to try them later. IMO it doesn't hurt GZ at all to have their name in the store and associated with CC. It legitimizes their business plan IMO. I personally believe we have seen the extent of the CC advertising campaign for GZ. There may be a few isolated stores setting up a fancy display from time to time, but beyond that I fear is wishful thinking. My gut tells me that JF can do this with smart advertising (hire a good marketing firm/person) and good business practices (it will keep the churn low).

Don't buy or sell based on anything you see on this thread...especially anything posted by me....Do your own DD; make your own decisions....