Adama's marketing plan further stated that they intend to greatly expand product sales and client base by placing a tremendous focus on employee education through a federally mandated employee training program. Mr. Brown went on to state, "Many businesses lack the understanding of federal privacy law compliance requirements and fail to meet their obligations in securing and protecting their data. Our business and sales model provides a solution to both the corporate and individual aspects of identity theft protection and date security. As we introduce these solutions to business and they see how effective they truly are, the sales and orders are easy to secure."