WOW! Rally already failing, Downward momentum too strong!
I thought for sure ATWT would Rally above .003 area again before continuing down. Some Buyers seemed to step in around the .0025 area. It IS Friday, after all. So maybe a small short term Rally is still possible sometime today, and/or into early next week. But any Rally will fail.
It seems that too many people are still running for the exits trying to get out at any price they can get. Most of them are selling at a loss and will NEVER return. Oh well, that's what putting out misinformation, and false PR rumors can do.
Looks like the Market has realized ATWT is currently still losing money, and it could be many quarters, or years until they become profitable.
Also, the Market knows these few brand new Distributors may have a tough time selling these unproven "kiddie" devices until the public demands it. Of course, why would the public demand it? There has only been a handful of "left behind" kids, with NO fatalities or injuries. Will the public really demand that these devices be installed? Is the public really outraged? Do enough people really care? Is it really worth the extra cost to the budget? Will anybody really trust the safety of their children to some gimmicky add-on warning device? Especially when human drivers can just walk to the back of the vehicle and look. DUH!
The Drivers would be the ones exposed to these warning devices when they go to the Distributors. Drivers would have to admit their own incompetance. They would have to tell their management in charge of buying, that they are too stupid to check the bus before they leave. The Management would have to admit that their Drivers are too irresponsible to simply walk to the back of the bus, and look for any remaining passengers. OOPS!
<Fictional Dialog>
"Hey boss... I seen this warning thing at da bus dealer in case I forgets to check for kids in da back... Wanna buy some for da buses?"
- Our budget won't allow it! Just look for stray passengers before you leave!... Like everybody else does!.... or your FIRED!.... now get the H*LL out of my office!... I have more important things to do, these fuel prices are killing us!
<end dialog>
Too bad these devices WON'T and CAN'T be marketed directly to the PARENTS. The PARENTS are the ones who might feel the need for these "alert" contraptions. If ATWT tried to market directly to the Parents, they might alienate themselves to the Busing Industry. Nobody wants to be FORCED to add additional costs to their products. This may be a "tough sell" until these products are widely accepted, if ever.
Looks like the Market is having serious thoughts about investing in a company that will have to keep issueing/selling shares, just in order to survive long enough for their products to be accepted.
This FACT still remains. ATWT HAS NOT, and WILL NOT sell enough units to become profitable for a long long time. If ever.
AND EVERYBODY KNOWS IT.
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