Adaptive Medias Inc (fka ADTM)

[newelong]

What is a ...

'White Label Product'

A white label product is a product manufactured by one company that is packaged and sold by other companies under varying brand names. The end product appears as though it is being made by the marketer, when in reality it is being created by the manufacturing company.

In this case, the manufacturer can concentrate on making the product or service and focus on cost savings, rather than worrying about marketing, which will be handled by the companies that will sell the product.

http://www.investopedia.com/terms/w/white-label-product.asp

ADTM