JMO, as someone who has no skin in the game but has followed for a couple of years. Company is broke, yes fact. But I don't think they are out there purposely not trying to find treasure.
Yeah, they havent found crap and don't communicate, the later being their bad. But I don't think they are as hard headed as to ignore the voice of experience (i.e. Ace).
Having said that, given the low volume, coverts that need to convert, I do think this is a do or die season. Hopefully, they come up with something, or IMO, there will be no next season.
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