A company called GBVS who had control over a beverage company with great potential called " Rudy Beverage " did something similar by having R/B sponsor Champ Boat Racing. The bills were ridiculous by design and in the end the act 1 crew went to prison for their pump and dump. That one and two others. I won't even get into the act 2 - 5 story.
Let's just say it wasn't a Monster / Triple Crown winner scenario.