dankdamp, in my experience any product sales thru Wal-Mart result in a small net profit (at best) and usually break even or a net loss. Wal-Mart has the power to price squeeze even the products manufactured by General Electric (as I've documented in the past). The name drop hype game (Wal-Mart, etc.) does not work with small penny stock companies trying to sell stock to fund operations. Case in point....DECN (and a long list of others).