basic math....where QTN is currently offered has a high concentration of gays. Boston's RCN does not only cover Boston but MANY of the surrounding areas. TWC/NYC. RCN/Chicago...just to name a few. Boston had 400k folks at the Pride Event...how many GLBT folks in NYC????!??!?!??!?? Chicago?!??!??!?!??
do the math, it's a basic concept: estimated market x estimated % of market x (1/2 of $7.95)
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