I also believe that with the coaching of Dr. Frost and Arnold Brad and company believe that the only way to financial greatness is not in nickle and diming the company for a base salary and a few extra shares that will dilute everyone.
You grow the company on the top line very rapidly and much of the worries on the bottom line will go away. Growth can be explosive. Even if the grow to 15M shares over the next 12-18 months but the revenue explodes to $325 over the same time period. Buyout at $400M and that gives us a $26 price per share.
Don't forget the reason for Tiger and Johnny is simple. Be the face of the gatoraide killer and the 5 hour energy destroyer. This alone can make this company go parabolic. What would I rather have $23 per share today or $50+ in 2-3 years?
That is very possible if not probable. If not, remember Brad wants to make this a $1B company.