Addendum:
Just wait until the mobile marketing space moves from shifting gears the old fashioned way (SMS=stick shift=hunt 'n peck) to the sleekest, newest, patent-protected automatic transmission (excuse the pun) aka Paperclick.
PC makes driving down the mobile wireless superhighway easy, and surprize (?), the route always chosen is the most direct one---a non-stop route that just happens to direct traffic to and across our toll bridge. What could be easier for young and old alike to use? And gives BP's rightful CONTROL of their brand equity and customer experience at the same time. (And of course, it turns out to be good for us shareholders too!)
When FCB and Arnold have been out talking to customers, do you think they are talking about PP's long list of PWC suspects? I seriously doubt it--nobody has time to look at (much less talk to all the sales people) representing all the various, individual transmission parts-makers. Anyway, why bother?! FCB and Arnold (Havas) promote the advantages of PC instead....because the most complete and only automatic transmission is available for their customers by reservation right NOW.
We've observed that NEOM has been working on building a quality orchestra since last summer to accompany and support PC. Question: Conductor--when will THE concert begin? YJ.
AI
Market Data 
Markets 
