INUV is a completely different animal and is making their $ through mobile advertising. INUV is a turnaround story that started taking shape in 2012 and is expected to play out over the next few years. The chart does not look good with a death cross just printing a few weeks ago but this is one of those circumstances when it pays to back out a bit and get a better perspective.
I'm not going to go into the fundamentals here because the fins are straightforward and there's not a lot of bearish commentary out there at the moment except for the talk concerning a "new" registration statement filed on 25 March for $15 Million. The S-3 is not actually new because they filled the same one three years ago and still had $12 out of the $15 million available. Don't quote me here but it looks like a regulatory requirement that these be updated every three years. I'm going to check and see because that's something I'd like to know.
The thing to remember here is this is a cyclical play that's worked well between April and Oct-Dec. I'm in at .71 and won't hold if it falls past my entry but I will hold this as my core and trade any future pullbacks. Make sure to take a close look at the charts.
Here's a couple of SA articles that are factually accurate, the transcript from the most recent CC, the S-3, and their most recent 10-K/Q.