I think greymatter1, myself, others on this board...we're reasonable folks. we don't expect joe to talk about subjects he can't or shouldn't speak on.
however, when has it become taboo to speak on the DIRECTION of the company. you know, this is where we are, this is where we want to be, this is how we're going to get there.
little things, like that.
if you're going to market the drug yourself, no more half-pregnant sales strategy; get off your arse and market the hell out of the best-in-class drug.
if you want to conserve cash while you meet your debt obligations and fund reduce-it, say it so your INVESTORS can act accordingly.
but for the love of all things sacred in the known universe, you can't run a public company and keep your plan for remaining a "going concern" secret from the folks paying your salary. that's not information too sensitive to divulge.