Replies to post #2090 on 22nd Century Group Inc (XXII)

[Zedster]

Sell Hercules to Pfizer but do not include Spectrum or any Tobacco and explode Tobacco side........

[TTommy]

Yes 'pete' you are more than likely correct in your assumptions. All one has to do is be able to read, for one does not have to be a rocket scientist. Right 'zeb'
The cessation program if I remember correctly, Centrix and the Spectrum line are utilized together to aid in quiting according to the studies conducted thus far.

You can see from the above scenarios that the two companies would be in distinct contradiction to one another and why they would be better off as two companies. Mgt then wouldn't look like they were trying to work both sides of the street and lose credibility.

[slyestjester]

All of this is going to require a huge amount of advertising for xxii to reach its potential quickly. I wonder how that could be handled expediently from a cost point of view.