Well, in my case. I bought into the blimp dream back when Huff and company was running the show. I ended up selling at a big loss years ago. But I, as many here, continued to watch and follow the story.(Better than a soap opera) Recently bought back in, now that it looks like they may actually have a product. I really can't imagine anyone holding and riding this all the way down to where it is today. At least I got a tax write off from it. Just hoping, like most here, lightning strikes.......and makes Cool a rich man!