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Kop

01/03/12 5:58 AM

#226557 RE: NOBO #226554

Business 101, the marketing they just did for Howard Stern is huge. Do you think that was on purpose? Meaning, focused on Howard Stern for a reason. Seems odd that there are numerous stars that could have yielded huge results as well, but yet they chose this one. I think this was a plan all along.

Watch. Calling it right here (prediction). Howard Stern getting on board?

It's a prediction, and pure 100% speculation.

Kop

01/03/12 6:10 AM

#226558 RE: NOBO #226554

NOBO, check this out. The marketing team just did an incredible job. Think about this.
1. Howard Stern advertising
2. He wins, and people call about it. It only takes one caller to ask "How do you feel about winning over Seacrest?"
3. How many listeners does Howard Stern have?
4. 1% of his base target, to say "What is 15SOF"?
5. If he talks about that on the Air, then what?

He beat out Seacrest, that's the plug. Genius move by 15SOF.