I would be willing to bet that they were letting the end of week play it's course and that Monday or Tuesday they will come out with something juicy. JD seems to be a man on a mission trying to encourage the share price as high as possible. They knew the stock had seen a long run of increases without any correction and I think they let the week play out.
The chart looks more healthy now and is ready to try to break through that .023 to .025 resistance. He knows the news is going to have to be substantial.