The only criticism I really have about the two products is the specific targeted marketing of the product. I have seen many guys say they like the flavour of LP but are either embarrassed or shy about displaying it to the public (a guy drinking a girl's drink). It’s nice that LP has been marketed towards women however if you want product to sell to males (who also enjoy the flavour), a unisex label would be more appropriate. I am pretty fond of the LP artwork however and therefore would hate to see it changed.
If you look at the most popular drinks on the market, they carry a brand name followed by the flavour which distiguishes it from others of the same brand. Not sure why BP didn't follow this idea but maybe they have considered this already.
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