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TAZZER

12/21/21 11:46 AM

#281191 RE: GetSeriousOK #281186

False, they pulled off shelves in UK for NIH route leading to no sales. I agree they made a mistake. Don’t worry they will get those sales back and more through KT UK.

https://www.amazon.co.uk/KT-Tape-10001966-Recovery-Electromagnetic/dp/B08WTN6V2Y/ref=mp_s_a_1_3?crid=3GN462F3WA8UA&keywords=kt+recovery+wave&qid=1640105123&sprefix=kt+r%2Caps%2C302&sr=8-3
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srinsocal

12/21/21 12:19 PM

#281199 RE: GetSeriousOK #281186

For those with a short memory:

* ActiPatch was on the UK shelves of Lloyds, Boots, Super Drug, Weldricks

* BIEL had its highest Sales Revenue during the UK years

* BIEL also had its highest 'Net Losses' during the UK years

* The costs of maintaining a Retail presence in thousands of stores was greater than the gross profits

* When ActiPatch got NHS Coverage in 2018 BIEL pulled out of the Retail stores

* The Local NHS CCG bureaucracy has been slow to adopt ActiPatch use

* No longer on Retail shelves and not available through NHS due to CCG restrictions

* UK customers went from having ActiPatch in thousands of stores to trying to track it down online

* This was a Supply & Regulation Issue not a Demand issue


The good news is that this experience was important in making BIEL realize that trying to go it alone with a retail sales strategy was not viable.

Two years later in 2020 BIEL started the transition to a OEM Business Model.

Q3 2021 saw BIEL's first Profitable Quarter due to the change to a OEM strategy.

BIEL sells Devices to a prominent Brand, KT Tape. KT Tape, with their established Retail Network, handles all costs associated with Retail Distribution & Marketing.