And that's just the base subscription service and only considering the readr app.. Current pps reflects almost a half million $$/yr revenue generating company. This is a no brainer.
Your numbers assume the $180 is a 1x/yr payment...
They pay that each time they publish, so if you have a monthly magazine it's x12 (with a discount I'm sure) but as you can see they also have 6 month plans, so 2x/yr..
Obviously this is not including the consumer side which pays $9.99/mo or more...
* The monthly fee applies for each title for each newsstand that you choose. A minimum of three newsstands (or a minimum of $180 in fees) is required. $60 per newsstand, per title, per month is based on a 12 month upfront payment. $0.18 per download fee applies to Apple & Kindle Europe newsstands.
I would think that the 12 month advanced payment, that's also a discount. It can only go up from there if they want more than the minimum 3 newsstands.