"I also think shares in this volatile stock with very little institutional interest (though Woody is a big deal) should be hedged when the pps runs up, especially when it does so on an expectation I feel is misplaced."
You do think market is moved or has been moved (in this specific case) by comments in message boards (or the focused subject of comments in message boards)? LOL
When price is moved up and down significantly, people usually try to correlate what is really behind it. That's it.
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