the previous admin seemed always want the whole enchilada, fearerd 'giving up the keys to the kingdom', which perhaps made them both a poor partner, and more broadly too risky and too untested in what they hoped to accomplish.
It seems the new guys recognize there is already a kingdom, people already have keys to the kingdom, and Wave initial role is more sensible to get in the game. And play nicely (WYY).
Folks are looking at total EMV in error IMO. Bell/EMV has chip cards deployed that are effective that they manage (a kingdom with keys), they have no interest in surrendering that. There is more of a problem in NA, such chip cards not in favor, so Bell/EMV seeks to compliment their abilities ... not replace them, in particular markets with respect to a certain class of transactions. Much more incremental, much more play nice, in reality much less reliant on Wave. Wave provides a capacity which represents value in a certain segment - the incumbents will handle the rest.
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