Tuesday, August 06, 2019 6:33:08 PM
1. The front label of their products never explicitly say the amount of CBD
2. The front label never actually says CBD is in their product
3. The front label says the amount of hemp extract (which is always way more than the amount of cbd)
4. On their website the heading for the product will be FULL STRENGTH CBD CAPSULES but the actual title on the bottle says FULL STRENGTH HEMP EXTRACT CAPSULES
5. Their hemp extract oil does say "cannabinoids" on the front label but what American besides us investors know what that word means or even how to pronounce. That should say CBD
My takeaway from these insights are 1) CWEB is purposely confusing customers into thinking that hemp extract amount on the front label is amount of CBD. 2) Not having CBD on the label will result in customer confusion and therefore lead to lost sales. The everyday American is looking for CBD as that is how it is being publicized - not hemp extract, cannabinoids.
Didn't CWEB just recently do a rebranding? This sort of marketing bolded well prior to the passage of the farm bill but products such as PlusCBD will steal marketshare as CBD is in the name as well as the amount of CBD is ON THE FRONT LABEL.
Go to their website and you will see that all of their product categories start with CBD (CBD OIL, CBD CAPSULES, CBD GUMMIES, etc.) but yet when you look at the product the letters CBD is NOWHERE to be found! It's honestly very confusing and misleading.
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